This week, Meltwater launched a brand new product module, Meltwater Buzz Connect, a new module in our social media suite Meltwater Buzz. Connect enables companies to easily create, publish, and manage Facebook tabs.
To introduce Connect to the market, Meltwater Buzz offices across the world (Berlin, Singapore, Sydney, Helsinki, and Copenhagen) invited clients to their offices to learn about the product and get first hand experience with the new module.
The events were a great success. Not only did they allow us to showcase our new product to our clients, it allowed our clients to discuss and share experiences with the use of social media, Facebook in particular, as a company.
“The Connect module is an important strategic addition to our Social Media Solution Suite. Now clients have two entry points with either monitoring or social publishing,” said Ric Pratte, Director at Meltwater Group. “Our sales team is vital in helping clients see the potential in utilizing social media and now it’s fantastic for the team to be able to share new solutions and opportunities with prospects. Could there be a more exciting time to be part of the social media industry?”